2003news + pr summary

November 06, 2003
Interactive Jungle founders, Lainie Siegel & Michael Walsh interviewed on KPFP Radio

Digital Village, a tech oriented KPFP Radio show, interviewed Interactive Jungle founders Lainie Siegel and Michael Walsh.  Siegel and Walsh discussed their unique approach to integrated marketing communications and their practice of helping clients overcome ‘blind spots’ in the development of their identities.  A veteran of the dot-com era, Siegel stressed the collaborative environment which helped to set Interactive Jungle apart and continues in jungle [8]’s approach to brand development and creating a personalized experience for audiences. 
-click here to listen to mp3 of interview-

April 10, 2003
Lainie Siegel featured in Minorities and Women in Business

Minorities and Women in Business feature the dynamic Interactive Jungle cofounder Lainie Siegel in their cover story, “Women Who Make a Difference”.  Profiled amongst other vibrant female business owners, Lainie earned her place in the line-up as the force behind the continued success of Interactive Jungle.

August 16, 2003
Interactive Jungle Project Shoot Out Online featured in New Architect Magazine

New Architect Magazine highlighted the collaboration between the Interactive Jungle team and Mandalay Entertainment for the e-learning project Shoot Out! Online. Yet another mention in print for Interactive Jungle’s efforts, the article featured an interview with company principal Lainie and discussed the innovative web architecture required to make the Shoot Out! project a runaway success.
-click for pdf version of article-

September 29, 2003
Interactive Jungle Principal Lainie Siegel is featured in Home Business Magazine

Home Business Magazine interviewed the ever-energetic Lainie Siegel and profiled her continued achievements in running a home-based business.  Lainie offered insights to fellow entrepreneurs and cited her vision and discipline as the keys to success in balancing successful work and home lives.
-click for pdf version of article-



2003 project highlights


PS Arts, a Santa Monica based non-profit committed to developing a vibrant arts curriculum within the public school system, found a solid partner in Interactive Jungle.  The Interactive Jungle team worked to develop the PS Arts website, and was pleased to assist such a wonderful cause devoted to restoring youth arts education.

publix ventures brand identity


Publix Ventures, a venture capital group, teamed with Interactive Jungle to develop identity solutions and hone the look and feel of their website.


2003project highlights (continuted)

Einsturzende Neubauten

A long-time fan, Interactive Jungle founder Lainie was ecstatic for the opportunity to work with German Industrial music pioneers Einsturzende NeubautenInteractive Jungle developed a website which represented the personality of the band, captured their unique energy and employed specific features to engage that engaged the rabid fan base of Einsturzende Neubauten .


Leigh Salgado, a prominent LA-based artist, tasked Interactive Jungle to create a fresh web presence, along with conventional print media, which included a dynamic series of post cards.  Interactive Jungle’s  work for Leigh was featured in David E. Carter’s, The Big Book of Layouts for Web and Print.

Leigh Salgado

Interactive Jungle and iWant Change teamed up to help inspire youth activism in the hip-hop community.   Interactive Jungle worked to develop the iWant Change website and expand its core message, which encourages political activism among youth.  Interactive Jungle developed interactive games and activities, including a voting engine feature which allowed users to login, create personal profiles and develop political platforms to run in a site based election for “ruler of the world”.

Corpus DelectiCorpus Delecti, a performance art group near and dear to Interactive Jungle founder Lainie, continued to make a statement against global injustice.   Interactive Jungle offered its web design know-how to deliver a powerful and beautiful site representative of Corpus Delecti ’s mission.  Interactive Jungle continues to work on behalf of, and to seek out socially conscious clients such as Corpus Delecti.

Interactive Jungle provided web design for Start Her Heart, a site developed in conjunction with author Steven Guerrero, as a companion to his relational handbook Gentlemen, Start Her Engine and Keep it Running. Interactive Jungle developed the website as a resource to improve relationships and ensured proper positioning to make it a destination enjoyable to both men and women.  The site includes a hands-on content management system to interact with the public, as well as an e-commerce module to sell and distribute Guerrero’s many publications.

Interactive Jungle collaborated with Carsey-Werner-Mandabach, for their popular That 70’s Show. The jungle developed dazzling web architecture that included an ultimate 70’s party guide, an interactive timeline, even a customized search feature geared towards diehard fans. The website revamp marked Interactive Jungle’s second successful collaboration with the entertainment giant.